SGN Makes Its Big Push For Cross-Platform, Mobile-Social Games With The Launch Of Its MasterKey Technology

While Zynga has had high-profile struggles to adapt to the rapid growth of mobile gaming, Chris DeWolfe, co-founder and CEO of the Social Gaming Network, said he's found a solution ? MasterKey, his company's just-launched technology for cross-platform game development. DeWolfe, who also co-founded Myspace, has been talking about the vision behind MasterKey for a while, for example telling me in February that this will be "the year of convergence" and that SGN would be able "develop once and publish anywhere." DeWolfe said today's launch means MasterKey is now "fully deployed" across all the games that SGN is publishing, including Panda Jam and Bingo Blingo.

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